
INSIDE YOUR POCKET – South Africans save for food and funeral cost - No sights set on capital investment or big-ticket i
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GUEST – Andrew Fulton, Director at Eighty20
Savings are crucial during stressful periods for individuals and households alike. In the peak of Covid-19 times, when mobility was restricted, and only essential services and outlets were operational, many of us had to dip into our savings. Interestingly, with the proposed new changes to the two-pot retirement system, it highlights the importance of savings. With an already poor savings culture, South Africans are trying to keep their heads above water.
Eighty20, a consumer strategy, research and analytics business, specialises in helping brands better understand customers. MAPS data provides insights from a nationally representative survey of 20 000+ South Africans. The FinScope Consumer Survey is uniquely aimed at increasing the understanding of the informal financial product/service market. Collaboratively, the two research sets give insight into South Africans’ saving behaviour.
Savings are crucial during stressful periods for individuals and households alike. In the peak of Covid-19 times, when mobility was restricted, and only essential services and outlets were operational, many of us had to dip into our savings. Interestingly, with the proposed new changes to the two-pot retirement system, it highlights the importance of savings. With an already poor savings culture, South Africans are trying to keep their heads above water.
Eighty20, a consumer strategy, research and analytics business, specialises in helping brands better understand customers. MAPS data provides insights from a nationally representative survey of 20 000+ South Africans. The FinScope Consumer Survey is uniquely aimed at increasing the understanding of the informal financial product/service market. Collaboratively, the two research sets give insight into South Africans’ saving behaviour.

