
To die so that another can live – why insurers need to rethink the red tape
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GUEST – Berniece Hieckmann, Executive: Strategy, Business Transformation & Business Optimisation at Metropolitan
The article discusses:
Why funeral cover is seen as a wealth creator within a South African context, and prioritised over life cover
The legal definitions of 'insurable interest' and 'unjust enrichment' - and the grey area surrounding their application
Rethinking how we, as insurers, design our financial products to better meet emerging market realities
This culture of reciprocity that is deeply engrained within the African psyche, and why insurers should not ignore this or red tape it away.
The article discusses:
Why funeral cover is seen as a wealth creator within a South African context, and prioritised over life cover
The legal definitions of 'insurable interest' and 'unjust enrichment' - and the grey area surrounding their application
Rethinking how we, as insurers, design our financial products to better meet emerging market realities
This culture of reciprocity that is deeply engrained within the African psyche, and why insurers should not ignore this or red tape it away.

